Sunday, October 9, 2011

What Banks and Lenders Know About You From Social Media (Mashable)

Mashable - Ken Lin is the CEO of Credit Karma, a free credit management service that provides credit scores, personalized savings recommendations and financial education tools. You can follow Credit Karma on Twitter @CreditKarma and read its blog here.
Many Americans may be unaware that their social media conversations and posts are providing banks and lenders with a treasure trove of information. In fact, a growing number of banks and lenders are currently building a data repository – collecting, storing and analyzing data – in the hopes that one day it could help them determine your potential credit risk and also tailor marketing directly to you.

Source: http://us.rd.yahoo.com/dailynews/rss/internet/*http://news.yahoo.com/s/mashable/20111007/tc_mashable/what_banks_and_lenders_know_about_you_from_social_media

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